💳 ВТБ с 1 мая вернет прямое начисление кешбэка в рублях
ВТБ с 1 мая отказывается от использования бонусов в своей программе лояльности и возвращает прямое начисление кешбэка в рублях. Перезапуск программы происходит в рамках новой стратегии розничного бизнеса, которая была принята банком на 2024–2026 годы. ВТБ отказался от прямого начисления рублей в мае 2019 года. На текущий момент в системе лояльности банка действует эквивалент: 1 бонус равен 0,85 рубля.
С 1 мая на выбор станет доступно три категории для начисления кешбэка на следующий месяц, в том числе с повышенным кешбэком до 25%. У зарплатных клиентов сохранится возможность выбрать дополнительную, четвертую категорию.
Также банк повышает максимальную сумму ежемесячного возврата в зависимости от пакета обслуживания в банке: по «Карте для жизни» это с 2-х до 3 тысяч рублей, по карте «Привилегия» — с 10-ти до 20 тысяч рублей и по карте Private Banking — с 20-ти до 100 тысяч рублей.
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