Georgy Bezborodov
EMCR EMCR
or
or
  

Georgy Bezborodov

Expert

Russia, Moscow

Educational experience

  • Moscow Architectural Institute

    Town planning

  • MoMA The Museum of Modern Art

    Art & Activity: Interactive Strategies for Engaging with Art

Work experience

  • Russian Ecological Society

    Adviser to the Chairman — 2 years 3 months

  • Union of Art-Photographers of Russia

    Art Photographer — 2 years 8 months

  • Time4brand.com

    CEO — 6 years 7 months

  • Proximity Russia

    Strategic Directo — 2 years

  • BBDO

    Copywriter — 1 year

I can help with

Marketing Research
Audit of the brand, internal and external communications, industry trends and world experience, determination of insights, drivers and perception barriers, concept testing, interviews.

Brand Development
Management of a portfolio of brands, brand architecture, naming, positioning, brand ideology, design, corporate identity, interior, visual communications, packaging.

Marketing Strategy
Sustainable communication and brand strategy, thematic strategies: environmental, social, investment. Creative support, conversion improvement, presentation and marketing materials.

Promotion
Activation of ideas within the company, optimization of sales and promotion systems, support, training, mentoring.

Art Photography
Emotionally-shaped support of business by means of photography: creation of corporate photo banks, photo shooting and publications.

Sponsorship projects
Development and optimization of the economics of projects, finding sources of additional monetization, integration with partners and info partners.

Areas of expertise

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