Georgy Bezborodov
Russia (Россия), Moscow
Educational experience
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Moscow Architectural Institute
Town planning
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MoMA The Museum of Modern Art
Art & Activity: Interactive Strategies for Engaging with Art
Work experience
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Russian Ecological Society
Adviser to the Chairman — 4 years 10 months
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Union of Art-Photographers of Russia
Art Photographer — 5 years 3 months
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Time4brand.com
CEO — 9 years 2 months
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Proximity Russia
Strategic Directo — 2 years
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BBDO
Copywriter — 1 year
I can help with
Marketing Research
Audit of the brand, internal and external communications, industry trends and world experience, determination of insights, drivers and perception barriers, concept testing, interviews.
Brand Development
Management of a portfolio of brands, brand architecture, naming, positioning, brand ideology, design, corporate identity, interior, visual communications, packaging.
Marketing Strategy
Sustainable communication and brand strategy, thematic strategies: environmental, social, investment. Creative support, conversion improvement, presentation and marketing materials.
Promotion
Activation of ideas within the company, optimization of sales and promotion systems, support, training, mentoring.
Art Photography
Emotionally-shaped support of business by means of photography: creation of corporate photo banks, photo shooting and publications.
Sponsorship projects
Development and optimization of the economics of projects, finding sources of additional monetization, integration with partners and info partners.
Professional expertise areas
- Branding
- PR & Marketing
- Ecology
- Photography
- Brand Development
- Consulting
- Marketing Research
- Art Photo
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